Here you find advisable literature about ...


Ideas management

Change- and Innovation management

Everyday life application

Brain and Science

Die Rubrik "englischsprachige Literatur-Tipps für Kreativität und Ideenfindung" befindet sich derzeit im Aufbau.
The column "english literature about creativity and ideas generation" is currently constituting.

Wir starten ab sofort mit einer Übersicht über englischsprachige Bücher, die Sie ab sofort unter citations finden.
With immediate effect we start with a synopsis of english books and publications about creativity, ideas generation and innovation, which you can experience at citations.

Die Buchbesprechungen erfolgen durchweg in Englisch.
The book reviews are consistently made in the english language.


This is one of the potentially rare books which walks it talk. Have you ever had the feeling when you've read or heard something, "this is exactly what I'm thinking". Well here it is! Apart from an exciting own modell - the C.O.R.E.-inventory of creativity - Jordan Ayan, who is described as "the wizard of AHA's", guides the reader through an adventurous journey, which touches almost any field imageable in the world of creativity - which is closely related to ... life. Though his approach might be a bit broad for some, it actually reflects what creativity has to offer, furthermore, where creativity obtains its energy from. The numerous "mini-workshops" encourage one to integrally read this book and at the same time, step by step, take action in diverse, new, well known or unfamiliar directions while working at and with it. As some call creativity a life skill, this book may become more than a book to you - an enthralling tour guide through life.
New York 1997, ISBN 0-517-88400-3, 15,00 US$  

de BONO: Thinking course

Amongst many others books from the creative grande Edward de Bono, this certainly is one of the most hands-on ones. We choose it, though aware of the fact that we put the cart before the horse, starting with a manual about the DATT-tools before choosing the more famous ones about lateral thinking. The Direct Attention Thinking Tools are creativity techniques developed by de Bono himself in order to contribute to his famous concepts of lateral thinking and the method of the six thinking hats. However, they are also useable as "stand alone" tools, serving various creative problem solving needs - and they do it quite well. The descriptions are pretty vivid and come along with good and comprehensible examples. To sum it up: This is a very good compedium for the creative practitioner, who is keen on applying knowledge ... right away.
Woodlands 1994, ISBN 0-563-52204-6, 6,99 BP  

BUZAN: The power of creative intelligence

Truly a pocket power book - that's what we thought of the "10 ways to tap your creative genius". Tony Buzan, the inventor of MIndmapping wrote a handsome and hands-on bookabout how to tap into and to leverage the multi-faceted potential of the personal creativity. And in fact, he's doing great. In his unique style - a nice blend of light, amusing, intriguing and convincing - he takes the reader - or even better: the discoverer - on a journey at which end it is crystall clear ... and easy to admit: Yes, I am indeed creative - and I'm looking forward very much to experiencing this unique capacity even more. Well done Tony!
London 2001, ISBN 0-7225-4050-7, 6,99 BP 

EPSTEIN: The big book of creativity games

Quite the opposite of "nature of creativity" this book is a hands-on one. A treasure chest full of big and small, quick and long fun activities to stimulate creativity and let the creative juices flow. Certainly one will notice that the games are deriving from an American background - and yet, to transform this into a fit for the Eurpean context, it just requires a little .... creativity. If you are already on this track, this book will bring you - and your team or seminar - further. Try it ... and enjoy.
New York 2000, ISBN 0-07-136176-6, 17,95 $ 

FOX: Exploring the nature of creativity

For anyone seriously involved in creativity this book is a need-to-have. The authors did quite a hack of a research about the development of deliberate creativity and its various facettes and brought together a kind of encyclopedia about the theoretical background of the matter. Following the footsteps of Rhodes' 4 P's the reader will find a comprehensive collection of articles and research results and, along the way, enjoy some interesting stories. Though not everything is up-to-date-information - how could it be in such an emerging field -, the data contained are serving perfectly as a stimulus for further exploration ... of the nature of creativity.
Dubuque/ Iowa 2000/2004, ISBN 0-7575-1313-1, 35,- $  

GELB: How to think like Leonardo da Vinci

Leonardo da Vinci, what a name even in our nowadays times. Just 500 years have passed but the creative mastermind is still a role model for many people and purposes, famous for his paintings and reknown for his inventions. Michael Gelb's book delivers a unique insight how the 7 major strategies of this multifaceted genius worked - and still work! Both vivid in language and visualization the content make his appearance quite in a holistic way - a brillant blend of information, stories, exercises and personal experiences and metaphores. Going beyond the normal way of teaching it invites the reader to join a path of discovery and exploration - and along with it to discover the genius within. Trully a remarkable piece of labor - and the right year to have a close - and curious - look at it.
New York 1998, ISBN 0-385323816, 23,50 €  

McLEOD / THOMPSON: Non-stop creativity

A practical and enjoyable to read book, full of good ideas, that combines the two chips from the old block - creativity and innovation - and points out how this both properties are practically intertwined. As a surplus it develops and outlines the Uccello™-process which is - apart from one step - a pretty hands-on tool not only for generating ideas and creating innovation but also for the enhancement of one's personal life. So if you'd like to get a fresh perspective on the issue, this book might show you an interesting way.
Berkshire 2002, ISBN 0-07-7098867-6, 32,95 $  

MICHALKO: Thinkertoys

Which book deserves the honour first being mentioned here .... our choice is: Thinkertoys!

Michael Michalko, one of the grandeurs of creativity, sparks a firework of creativity. It is a genuine pleasure not only to read but to "walk" this book, including all its techniques, brain teazers, stories and information. It is a guide designed to encourage creative thinking in business and everyday life contexts, furthermore it does so in a pretty unique holistic way. No doubt: A treasure chest full of "brain links" ... and a must for (to take it out of) every shelf! Great job .... high marks!
Berkeley 1991, ISBN 0-89815-408-1, 18,95 €  

von OECH: A whack on the side of the head

It might be a bit older, however this book is a blast - a serious treasure chest. Quite unique in his style Roger von Oech encounters the matter of creativity from a range of different perspectives, yet always aligned with its practical usability. His concerns are: Breaking old thinking patterns, unlock mental log-jams, playfully go beyond boundaries, think (potential ... and:) ambiguity, question rules - and change them where applicable, the benefit of failure, soft and hard thinking, the creative "combo" - explorers, fools, judges & warriors, and many unorthodox issues more. Covered with many exercises and - likewise unorthodox illustrations - this is more than a book - its a paper-mentor, who demands individual thinking, stimulates taking action on it, and accompanies one on this new chosen path step by step. Our "judgement": exceptionally recommendable!
Berkeley 1991, ISBN 0-89815-408-1, 18,95 €  

ROWE: Creative intelligence

Quite some book, this awned me when I first started to read Rowe's Creative intelligence, quite some book. The author draws on the latest research to help the reader understand creativity and moreover, detect "How creative are you" and "How can you be more creative". Especially the first chapter admittedly grapped my attention totally, when Rowe presents his Creative Potential Profile, a systematic test for measuring creative potential. Subsequently he bridged quite vividly from personal creativity to the importance of the creative environment and emphasized the importance of an integral approach to foster creativity. Though in the last chapters the book showed some "lenght", the whole publication is definitely a "must read" - and thus got a strong recommendation!
New Jersey 2004, ISBN 0-13-145357-2, 21,95 US$ 

WARMKE: Idea revolution

Whouw, what a book ... was my first impression. This is not only a book to read but to grasp - and truly an eye candy! Starting with the quite unorthodox cover, including a turntable (yeah!), it continues to unreveal a whole treasure chest of hands-on methods, techniques and exercises to spark your creative juices. Easily to notice that the author herself came from a designing background the book aims at people in the ad sector - yet by far exceeds that aim. Virtually everyone who is in favour of the BIG (as well as the small) idea(s) will vastly benefit from this exciting volume - in various, and mostly new ways. Thus the name in fact is the program: idea revolution. Whouw!
Cincinnati, 2003, ISBN 1-58180-332-X, 32,99 US $  

WUJEC: Five star mind

No one less than the most renown Michael Michalko personally feedbacked: "Five star mind is truly a five star book. I'm very familiar with Tom Wujec's work in the field and highly recommend Tom's book "Five Star Mind." The book is not only a solid book about creative thinking, but it's fun as well. In my opinion, it's one of the better books in the field and will help readers of all ages to become creative in business and life." Really a great comment on a great book - which is full of serious techniques, amusing stories, challenging riddles and exciting games. The challenge for you to deliberately get your mind side-tracked - and discover new brain-friendly and worthwhile pathes.
Toronto 1995, ISBN 0385414625, 14,95 $  

ZELINSKI: The joy of thinking BIG

What a nice book my first impression was - nice picture, nice storys, light style. However, after diving a little deeper it wasn't just nice ... it opened up a profound insight in the "American way of creativity" - a barrel of fun exercises jumped right out of it, supported by lively, and yet profoundly explanations of background concepts and hands-on methods and tools. Furthermore, the author doesn't have any such thing like "fear of contact", as exercises from a broad variety of sources displayed - eg.: Edward de Bono and US-favourites alike entered the book - and apart from any "political resistances" ... they work pretty well together. So, in a nutshell: It is an enjoyable creative kick ... and an inspiring re - source for "becoming a genius in no time flat".
Berkeley 1991, ISBN 0-89815-980-6, 23,95 €